
Corporate videos have as a main goal to inform about or advertise a company, service, or product. They are a way to innovate, setting us apart from our competitors and generating not only a visual impact, but also fostering our brand among the audience. In order to strength our branding image we should be careful when choosing a corporate video, paying attention to the smallest details. A corporate video –as any other brand visual- is a reflection of the company, and therefore it must enhance our outreach. To accomplish this objective we should stick to these basic parameters: Duration Do not overwhelm your audience or they will ‘disconnect’ form the message. The perfect corporate video has a duration from 2 to…
Comentarios recientes